AEO Tools: Measure & Improve Your AI Visibility
You can’t improve what you don’t measure. These are the tools and checks that tell you whether AI answer engines find, understand and recommend your business.
The AI Visibility Scan (free)
The fastest way to see where you stand: it asks ChatGPT, Perplexity, Gemini and Google AI Overviews the real buyer questions in your category, then reports whether they name you, whether their description is accurate, who they recommend instead, and a 4-dimension score with a prioritized fix plan.
The AI Visibility Tracker ($49/mo)
Models and the web change weekly. The Tracker re-scans on a schedule, charts your recommendation-rate trend, and keeps your fix plan current — so you always know your standing and never lose ground to competitors.
Free checks you can run yourself
- Ask the engines directly. Type your top buyer questions into ChatGPT, Perplexity and Gemini and note who gets named.
- Google Rich Results Test & Schema validator — confirm your structured data is valid.
- robots.txt check — make sure GPTBot, OAI-SearchBot, PerplexityBot and Google-Extended aren’t blocked.
- Google Business Profile audit — confirm categories, hours, services and reviews are complete and current.
- Listing consistency — search your name across directories and fix any conflicting facts.
Ready to work the fixes? Start with the AEO Checklist.